SEQUIM,
Wash. American Indian singles looking for that special someone
may now find a snag from the comfort of their home computers.
For better or for worse, snagging has entered cyberspace.
E-Snag.com
is the online dating service tailored to the Native American community
and culture. The Web site was launched on Valentines Day 2006
after a year of creating and testing, said E-Snag founder David
Underwood.
Underwood,
who also owns the Pow Wow Cruise, said the idea for E-Snag came
after his cruise business garnered interest in having a Native singles
cruise. E-Snag was created out of a concern to have more equal balance
between the number of men and women on the cruise.
Heres
how it works. For those who want to check out the site to see if
its right for them, a free limited membership is offered.
Prospective members fill out a personal profile and include a photo.
The exclusive membership allows full access to the sites features,
and includes contact with other exclusive members and an internal
private e-mail system.
We
review every profile, every change, Underwood said. Nobody
can see your profile until we approve it.
After
a profile is approved, members receive registration confirmation
via e-mail and are free to log in and search the site to view members
and find matches. Underwood said a couple dozen marriages
have resulted from matches on E-Snag.
One
of the goals for the site was to make it as user-friendly as possible.
Its a constant, ongoing process. Our biggest concern
is security.
He
deletes and refuses about half of the membership applications for
inappropriate language or photos, or for posting phone numbers.
Underwood said keeping members privacy and maintaining a respectful
tone is important to E-Snag. We take what we do very seriously.
He
said his biggest challenge is getting people to understand that
they have to make the effort to meet that special someone. You
can find someone whos absolutely perfect for you.
Underwood
should know. In his 50s, he found himself suddenly single after
his first marriage dissolved. I just wasnt into the
clubs or dating scene.
Underwood
met his wife, Linda, through an online dating service.
E-Snag
now has more than 13,000 members and is growing by the hour. The
site averages 330 visits a day, Underwood said. Membership is open
to everyone, including non-Native singles who would like to meet
a single Native or aboriginal men and women. The site has drawn
members from across the world, including Canada, Germany, France,
Australia and Sweden. We review an average of 60 to 100 profiles
a day.
According
to Quantcast, an audience measurement service, the site appeals
to a college educated, slightly female slanted audience and reaches
an estimated 3,490 people per month. There is no age limit, but
members must be at least 18 years old.
Underwood
said cost is a big difference between E-Snag and the major online
dating services. E-Snag members can expect to pay $9 to $15 per
month, compared to $40 to $100 a month for other online dating services.
Although
he has received some criticism for charging membership fees, Underwood
said the fee helps eliminate the liars, cheaters and con artists
often found on free sites. Its opened up the entire
world in a good way and a bad way.
Underwood
offers simple advice for those who are seriously searching for an
online love connection: Be honest, and be yourself.
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